Funding In Your Background: Fundraising Tactics That Work
In our journey through local funding, we’ve covered why nearby support is so powerful, who your potential partners are, and how to craft a winning pitch. Now, let’s talk tactics.
At TouchMath, we know the difference one grant—or even a few hundred dollars—can make in a student’s life. But we also know that school administrators and educators wear many hats. So today, we’re offering a toolkit of community-based fundraising strategies—some high-touch, others high-tech—that can bring your goals within reach.
Tried-and-True Fundraising Events
Sometimes, the classics stick around for a reason. “Do-it-yourself” fundraisers build community, raise awareness, and generate real dollars.
Consider:
- Pancake breakfasts & spaghetti dinners: Affordable, family-friendly events with high ROI.
- A-thons: Walk-a-thons, read-a-thons, or math-a-thons with community sponsors.
- Craft, book, or garage sales: Great for engaging families and local makers.
- Raffles & auctions: Just make sure to check local gambling laws if you’re raffling!
- Exhibition games: Invite local “celebrities” to compete in a student-vs-staff basketball match or trivia night.
Bonus Tip: Use sponsorship levels to encourage more businesses to get involved.
Bringing Fundraising Online
According to Education Week, “online fundraising has become a lifeline for schools navigating budget gaps, particularly when traditional funding lags” (EdWeek, 2023). The ease, reach, and lower overhead of digital fundraising make it an excellent tool for busy educators.
Try platforms like:
These sites let you create campaigns for specific needs—TouchMath subscriptions, devices for implementation, or PD workshops—and make it easy for community members to donate in just a few clicks.
In-Kind Donations & Match Programs
Free merchandise, services, and matching donations stretch your budget even further. Ask:
- Local businesses to donate goods for prizes or auction items.
- Employers of students’ families about corporate matching programs.
- Vendors (like software providers) if they offer sponsorships or in-kind support for community-driven campaigns.
And remember: every donation, no matter how small, is an entry point into a relationship that could grow over time.
Spread the Word
No fundraiser succeeds without visibility. Promote through:
- Social media (school Facebook, Instagram, LinkedIn accounts)
- Parent newsletters and email lists
- Bulletin boards, marquees, and even classroom assignments
Make it easy for people to say yes.
Say Thank You and Show the Impact
Recognition goes a long way. Publicly thank your donors and sponsors on your website, social media, and during school events. Send personal notes. Share stories of success made possible through their support.
Whether it’s a local diner funding three student licenses or a real estate office sponsoring your entire TouchMath program, every supporter deserves to see the difference they made.
You don’t need to look far to find meaningful funding. Often, it’s right around the corner—or right in front of you. With thoughtful outreach, strategic planning, and a little creativity, you can unlock the resources to expand access to TouchMath and empower every learner in your district.
Ready to start your own TouchMath-A-Thon? Download our Fundraising Guide to get started!